The Process
DejaVu Textiles+Design
Since 2009,the "process" has been evolving.
Laura Levitt has always had a fascination with fabric, texture and colour.
Key elements to the process:
Learning about textiles;
how they “behave”; how they wash and how they wear.
Upcycled vests, jackets, sweaters and tee shirts are re-invented/ re-worked and given a second, "uplifted "life .
Laura creates graphics in house digitally; they are then printed , pressed , cut, and attached in unique "vignettes " onto the garments. All graphics are washable but not drycleaning. The solvents at a dry cleaner strip the artwork. You can machine wash delicate at home or the laundromat many times.
When deciding to expand into designing and making new garments, the motivation was to create things that weren’t being made or easy to find:
- Dresses with deep, comfortable pockets.
- Interesting necklines and hemlines.
- Comfortable waistbands
- Quality fabrics
- Topstitching
- Serged seams
- Timeless designs
The Slow Fashion Movement focuses on buying less: buying better
What is Slow Fashion?
Slow fashion is the movement of designing, creating, and buying garments for quality and longevity. It encourages slower production schedules, fair wages, lower carbon footprints. Slow fashion represents all things “eco,” “ethical," and “green” in one unified movement.
It encourages us to buy less garments of a higher quality
It also puts emphasis on the art of clothes making and celebrates the skill of the crafts person who makes them.
Slow fashion is about quality instead of quantity—garments that can last years or even a lifetime. Slow fashion is sustainable and doesn't view products as disposable. Slow fashion is ethical and looks at the connections between things—raw materials, the environment, human labor, etc.